Hardbaits w/o Jansen

This compact lure provides renowned casting distance, action, and surface disturbance to generate explosive topwater strikes. Get lively side-to si...

The McStick 110 was designed by MLF Angler Mike McClelland. This jerkbait is designed to suspend at lower water temperatures for those finicky earl...

Building upon the legendary original Frittside, the Clickin' Frittside offers anglers a new tool in the box when it comes to stained / dirty water ...

A long-held secret design of MLF pro angler Andy Morgan, the Strike King Chick Magnet Flat-Sided Crankbaits follow a perfected formula that will he...