Freshwater Pro Shop

Delivering the irresistible action only Bassmaster Classic Champion Skeet Reese and Berkley could design, the Berkley Powerbait Boss Grub is truly ...

Berkley ProSpec is a Professional Grade, 100% Fluorocarbon leader material. Specified and approved by Professional Captains and Guides. Optimal inv...

The toughest, smoothest Fireline ever, the Berkley FireLine Super Line delivers all of the incredible, strength, reliability, and toughness that an...

Refined through countless prototypes, the Berkley J-Walker was designed in collaboration with Berkley Lures and Elite Series pro, Justin Lucas, to ...

DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresi...

The Berkley PowerBait Speed Boss is a Grass-style Worm. Head is designed for Florida Rig or Weightless EWG riggings. Also can be fished with Texa...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

Designed by Elite Series pro “Big Fish” Bobby Lane, the Berkley Powerbait Grass Pig Swimbait is made for pulling hog-sized bass out of heavy cover....

For wacky and Neko rigging, the Berkley® PowerBait® The General provides an advantage no other soft stickbait worm can match. Its cooked-in Powerba...

HD Tru Color Bekley Powerbait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresiste...

Joining the ranks of Berkley’s legendary Powerbait lineup, the Berkley Powerbait The General Worm provides a classic soft stick style worm that eve...

The Berkley Gulp! Saltwater Paddleshad is designed with a lifelike baitfish profile with optimized nose, perfect for rigging jigheads. The body and...

The Berkley Gulp! Saltwater Paddleshad is designed with a lifelike baitfish profile with optimized nose, perfect for rigging jigheads. The body and...

Designed by legendary crankbait angler, David Fritts, the Berkley Frittside 9 Crankbait is built with a weight bill to dive down to depth quickly a...

The Berkley Hit Stick has a true balsa-like action with the weight and casting ability of a hard plastic lure. Has the largest rolling action of an...

Get ready for the largest rolling action of any Berkley hard bait with the Berkley Hit Stick Hard Bait! The shape of this bait is perfect for achie...

Choice of the pros for nearly 10 years! Trilene 100% Fluorocarbon is the “XT” of professional-grade fluorocarbons. This proven formula provides inc...

Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same...

Delivering extreme versatility and unbeatable quality, the Berkley Powerbait Swimmer Swimbait features a shad-style body and tail action preferred ...

One of the most popular monofilaments in North America due to its incredible strength, reliability and value. Extreme fighting power for big game f...

The Berkley Gulp! Paddleshad colors are selected by two top walleye pros and the lifelike baitfish profile is optimized in the nose for rigging jig...

The Berkley PowerBait Chigger Bug is a 3 inch soft plastic craw formulated with Berkley PowerBait scent and flavor technology! Berkley PowerBait ma...

The PowerBait Ripple Shad features a unique segmented body for more vibration and swimming action. More surface area for better scent dispersion. ...

Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply...

Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply...