Freshwater Pro Shop

Vicious No-Fade Braid doesn't just resist fading, it simply doesn't fade. Unlike traditional braids that put the color on as a coating, Vicious B...

Freshwater as well as some salt water!The broken back allows the lure to swim like a real fish

The 3-inch ⅓ oz diving frog cast like a rocket, yet swims like a frog!Use on large bass and it is great for Florida waters!

The Link features a hinged two bait approach with a reinforced internal stringer. The result is an easy to use bait that floats high, has a extreme...

3 inch Hog Grub has a large, plump body with a thin tail appendage. The shape of the Lunkerhunt Hog Grub will work well with any type of jig. The H...

The Bait Shifter Series by Lunkerhunt makes rigging baits fast and easy, while offering a natural presentation that fish can’t resist.  Featuring a...

Designed to work in combination with the Lunkerhunt Bait Shifter Series, the Bait Shifter Jig can also be used as a regular jig by threading it thr...

The Lunkerhunt Popping Bug floats high and is super tough. It pops and gurgles water on the pull and drops on the pause. It comes ready to rig with...

The Lunkerhunt Froglet casts far and walks easy. Simply change your cadence to go from a slow glide to a noisy 180 degree swing that throws water, ...

The Bait Shifter Series by Lunkerhunt makes rigging baits fast and easy, while offering a natural presentation that fish can’t resist. Featuring a ...

The Lunkerhunt Froglet casts far and walks easy. Simply change your cadence to go from a slow glide to a noisy 180 degree swing that throws water, ...

The Bait Shifter Series by Lunkerhunt makes rigging baits fast and easy, while offering a natural presentation that fish can’t resist. Featuring a ...

The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels. Developed collectively with fishing pro Mat...

The Spud™ is the ultimate jigging spoon. Balanced to perfection, the Spud is designed for peak performance. Multi-faceted surfaces reflect light an...

When rigged “Ned Style”, the Finesse Frog’s natural appearance and buoyant action make it look like a juvenile frog nosing around the bottom. Curre...

The Lunkerhunt Gamefish Ball Head Jigs offer a sharp 90-degree bend hook, paired perfectly with the ball head to rig your favorite soft plastics or...

The Lunkerhunt Gamefish Darter Head Jigs are a versatile cone shaped head allowing it to work through cover and rock. The sharp 90-degree bend hook...

All of the Descend Series soft plastics have been made using a revolutionary multi-port salt injection technology. This technology allows us to inj...

All of the Descend Series soft plastics have been made using a revolutionary multi-port salt injection technology. This technology allows us to inj...

Make every cast count with a Danielson Glow Skin 7-Drop Size 14 Jig Rig. It is made to simulate baitfish with its bright colors and smooth dance. ...

The 13 Fishing Inception G2 is a Baitcasting Reel designed by 13 Fishing and Gerald Swindle (G-MAN) for durability and versatility in a tournament...

Sunline Assassin FC Fluorocarbon Line is the first fluorocarbon line released in the US featuring Sunline’s advanced P-Ion technology. Offering imp...

Anglers targeting kokanee and trout will find the Mack's Kokanee Killer Single highly effective due to its Glo Hook paired with the Wedding Ring sp...

The Moonshine Lures Fat Bottom Shiver Minnow comes from a name you know and love! This minnow lure is perfect for a wide range of species, from wal...

The lendary family of Kastmaster spoons new family member. The Kastmaster DT is double cut on the both the front on the back to give it a skinnier ...

The Nova from Quantum America is the first traditional left-handed multiplier reel for heavy-duty spinning, light Norwegian fishing and popular d...

100% pure fluorocarbon leader material from Blood Run Fishing.Premium fluorocarbon leader material made from "top grade" Japanese carbon resin blen...

Our Cascades® Sportsman waterproof pack jacket is designed with cutting-edge DriPore®Gen2 breathable technology for superior comfort while keeping ...

The SPORTTEK™ Waterproof and Breathable Wading Vest with RainTek™ microporous technology is light weight and easy to pack. With oversized expandabl...

Our Leader 27 Pocket Fishing Vest offers comfort and organization for every angler. This vest is constructed with plenty of pockets and compartme...

Since 1929 Len Thompson® has established a legendary reputation for producing high quality fishing spoons. The platinum series is constructed of pr...

In 1984, the legendary NK trolling spoon was born. Offering reliable, fish catching action at a wide effective speed range, these genuine silver pl...

Galida's Grubz are soft-bodied grubs designed for use with any rigging style. These versatile baits are great for subtle presentations to a wide va...

The Moonshine Lures Shiver Minnow series are high-quality UV lures designed to catch various species, including salmon, trout, walleye, pike, muski...

A standout for walleyes, pike, trout, perch and crappies, the Buck-Shot® Flutter Spoon’s S-curve design produces an erratic action, high-pitched so...

HT Enterprises Tip-Up Walleye Rigs are equipped with a two-tone fluorescent yellow/orange painted blade and are made with super strong braided wire...

Yakima Bait Big Al's Fish Flash Bait - Big Al's Fish Flash. "No Drag Flasher". No resistance- no drag. The Fish Flash is so unique, so versatile an...

A Woolly Bugger Streamer - 2 Pack tucked into your fly box is really a no-brainer once you have learned how effectively seducing that marabou tail ...

Gamakatsu teamed up with crappie legend Wally Marshall and his “Mr. Crappie” brand, the leading name in the crappie world, to design the Gamak...

Because most bass anglers would fish 365/24/7 if they could, SPRO® expands their fishing season for when the water gets colder and the bass get har...

Bekley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresisteble scent and...

The Rapala Shad Rap SR08 is a 3 1/8 inch, 3/8 ounce deep diving crankbait that runs 8 to 15 feet deep. The benchmark other crankbaits are measured ...

Kalin's all-time classic baits featuring tentacles that vibrate and pulsate with every change in the speed of your retrieve, on the drop or even de...

The Berkley® Flicker Shad® has become an absolute staple in the trolling anglers tacklebox. More tournaments have been won and more fish have been ...

This compact lure provides renowned casting distance, action, and surface disturbance to generate explosive topwater strikes. Get lively side-to si...

This tasty little size has added a whole new dimensions to the Slidgo range. The perfect small baitfish size to cast at smaller model trivially, ta...

Offering an oversized profile for catching oversized fish, the Z-Man Giant TRD Worm is perfect for targeting larger fish and cashing even bigger ch...

Designed by Cory Johnston, Chris Johnston, and John Crews, SPRO’s new line of Outsider Crankbaits change the game. The weight on the outside of the...