Hardbaits w/o Jansen

The Yo-Zuri 3DB Crank 1.5 Squarebill is a 2 3/8 inch, 1/2 ounce shallow squarebill crankbait. Runs between 3 to 5 feet and exhibits the right amou...

Utilizing an innovative body shape and patented internal weighting system, the Duel Hardcore Minnow Flat SP 95mm produces a hyper-realistic baitfis...

This new style Pencil has an action, unlike any other lure in its class! It sits flat on top of the water instead of the tail pointing down, which ...

You just found your next go-to mid-depth crankbait. Berkley® Dime Crankbait combines proven balsa-like action with the durability and performance o...

This Bagley lure is manufactured using the exclusive Heat Compression Molding (HCM) process which is a technological advancement in making high qua...

The New Mangrove Mauler 7" Baits are taking the inshore fishery by storm. Theselures target a wide variety of species including: Largemouth Bass, P...

The Tackle HD Square Bill crankbait is perfect for shallow water, power fishing. The square bill design and unique action will constantly search wi...

The Rapala DT Series lures, designed by crankbait authority David Fritts, dive fast and stay in the strike zone longer than any other crankbait on ...

The Bandit B-Rotan is a 4 5/8 inch, 5/8 ounce jerkbait/trolling plug. The B-Rotan has a body shape and profile identical to the Bandit Walleye Shal...

The Cotton Cordell Jointed Red-Fin is a legendary lure for a variety of gamefish, from bass and walleye in freshwater to specks and redfish on the ...

A legendary lure for a variety of game fish, the Cotton Cordell Red Fin works on everything from bass and walleye in freshwater to specks and redfi...

Rip your way to more panfish, perch, pike, walleyes and trout. Use for vertical jigging through the ice and both casting and jigging in open water....

When the offshore cranking bite heats up, it’s time to grab the Diving Balsa B. The Heat Compression Molding (HCM) process consistently produces th...

The Rumble Bug utilizes an irresistible snack-sized profile and a tight wiggling action to draw big strikes. Predators wont be able to pass up the ...

Get ready for the largest rolling action of any Berkley hard bait with the Berkley Hit Stick Hard Bait! The shape of this bait is perfect for achie...

The Hardcore Crank MR 60F is a newly designed, round bodied crankbait with the internationally patented Magnetic Weight Transfer System allowing an...

You just found your next go-to mid-depth crankbait. Berkley® Dime Crankbait combines proven balsa-like action with the durability and performance o...